![Printer’s Ale Manufacturing Co.](https://cododesign.com/wp-content/uploads/2019/06/PrintersAlexCODODesign-1400x500.jpg)
Printer’s Ale Manufacturing Co
Closing the Loop on a 200 year Trajectory
When Greg Smith first contacted us to brand a new beer project, we thought he was pulling our leg. Printer’s Ale Manufacturing Co. is a production brewery in Carrollton, Georgia that honors Greg’s family story: a great, great, great grandfather in Germany opens a brewery in 1800. His son immigrates to the United States in 1911 where he opens a printing company. Several generations later, Greg still runs that printing company. Home brewing all the while, Greg decides to go pro.
We worked with him to develop a strong identity, marrying a beautiful old Jobber press with graphic novels and just a skosh of punk rock. We designed his core lineup of beers to stand out in a crowded Georgia market; Cyan, Magenta, Yellow and Black are named after the inks that print shops use every day. Then, we designed and launched a fully-custom responsive website to help tell the Smith family story. We hope you will agree: what these guys are up to is no joke.
Services
![](https://cododesign.com/wp-content/uploads/2019/06/PrintersAleID01-1200x604.png)
![](https://cododesign.com/wp-content/uploads/2019/06/PrintersAleID02-1200x653.png)
Printer’s Ale’s branding draws heavy inspiration from the beautiful visual vocabulary or printing—registration marks, halftones and all the lovely imperfections that can arise through the process if putting ink to paper.
![](https://cododesign.com/wp-content/uploads/2019/06/PrintersAlexCODO01-1200x522.jpg)
![](https://cododesign.com/wp-content/uploads/2019/06/PrintersAlexCODO02-1200x676.jpg)
![](https://cododesign.com/wp-content/uploads/2019/06/PrintersAlexCODO03-1-1200x424.jpg)
![](https://cododesign.com/wp-content/uploads/2019/06/PrintersAlexCODO04-1200x424.jpg)
![](https://cododesign.com/wp-content/uploads/2019/06/PrintersAlexCODO05-1200x674.jpg)